General Motors Reports $1.1 Billion Loss, Blames Tariffs

Matt Posky
by Matt Posky

General Motors has reported a profit fall of about 35 percent shortly after Stellantis announced taking a sizable financial hit of its own. Both companies have predictably attributed the loss to tariffs being imposed on imported parts and automobiles. GM is estimating that net income declined by $1.9 billion, with import tariffs costing the automaker a claimed $1.1 billion.


While nobody should doubt the Trump-backed industry tariffs for having played a role in upping manufacturing costs, they’ve likewise become a rather convenient excuse for automakers that are arguably suffering from an array of problems.


General Motors’ U.S. sales increased by 7 percent in the second quarter compared to the same period in 2024. However, wholesale volumes were down by just as much as retail sales had increased. According to the company, that was the other big factor tamping down profitability.


The automaker likewise stated that it had managed to carve out a small profit in China for Q2, notably after losing plenty of money last year and spending over $5 billion in restructuring. But it’s hard to see anything as a clear victory in China. GM’s partnership with SIAC seems to have left the Chinese side of the business holding all the cards, as it has spent more than a decade benefiting from Western technology (often at little-to-no cost) and effectively controls the partnership at this stage.


With GM now deciding that it needs to some production back to the U.S. to deal with the new tariffs, the SAIC partnership is becoming even less lucrative. Years ago, the assumption was that the American brand could leverage its technology to gain access to the massive Chinese market and subsequently utilize its labor force to export vehicles back to the U.S. for cheap.


Having the tariffs in play means GM has instead opted to spend $4 billion over the next couple of years so it can add a capacity of about 300,000 units (per year) domestically. Additionally, it’s assumed that a larger share of its parts supply will stem from Mexico and Canada in the coming years.


“We are positioning the business for a profitable, long-term future as we adapt to new trade and tax policies and a rapidly evolving tech landscape,” CEO Mary Barra explained to shareholders ahead of the company’s official Q2 2025 earnings release.


That apparently includes sticking with its preexisting plan to electrify its fleet. Despite the Trump administration having eliminated fines for snubbing Corporate Average Fuel Economy (CAFE) rules and cutting federal tax subsidies for the sale of all-electric vehicles, GM says it still plans on sticking with previous plans to chase EVs and leverage connectivity features in a bid to boost revenue.

Considering the company recently laid off about 200 employees at its high-profile EV factory, which it confirmed was due to market demand, not tariffs, there are reasons to question the decision to remain so gung ho on electrics. But leadership remains confident that it's the correct play to make.


“Despite slower EV industry growth, we believe the long-term future is profitable electric vehicle production, and this continues to be our north star,” Barra noted in her letter to shareholders. “As we adjust to changing demand, we will prioritize our customers, brands, and a flexible manufacturing footprint, and leverage our domestic battery investments and other profit-improvement plans.”


Globally, that makes a lot of sense. Europe still has some incredibly strict emission laws on the books. But domestically, the signal from consumers has been pretty consistent. They want more affordable vehicles with traditional engines, with a subset of the market still keen on EVs.


Perhaps GM believes that the end of CAFE emission standards will be short lived and that government subsidization of all-electric vehicles will be back on the menu after the next major election. But we’ve seen how badly a poor product mix and some daft marketing hurt Stellantis. While it’s easy to understand why automakers want to stay the course with the products they have (development is costly and time consuming), it likewise behooves them to offer the kinds of vehicles customers actually want to purchase.


[Images: Linda Parton/Shutterstock, Wirestock Creators/Shutterstock]

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Matt Posky
Matt Posky

Consumer advocate tracking industry trends and regulations. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied, he pivoted to writing about cars. Since then, he has become an ardent supporter of the right-to-repair movement, been interviewed about the automotive sector by national broadcasts, participated in a few amateur rallying events, and driven more rental cars than anyone ever should. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and learned to drive by twelve. A contrarian, Matt claims to prefer understeer and motorcycles.

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  • TheEndlessEnigma TheEndlessEnigma on Jul 24, 2025

    @Matt Posky.....and now two days since your hack article was posted and YOU STILL HAVE NOT CORRECTED YOUR GROSS MISTAKES. TTAC is a complete joke of a site, I swear it is run by Babylon Bee.

  • Lloyd Bonified Lloyd Bonified on Jul 24, 2025

    Curious, as they broke out the impact of tariffs on their profits, did they do this with other costs such as fixing 6.2 V8s or did they limit this to political matters? I can't wait for Ford to blame it all on tariffs LOL.

  • Amwhalbi My 1972 Mercury Capri was my first stick shift car. God, I miss that thing. It was a blast to drive.
  • Vid169489471 The technology exists today to produce a variable color temperature (kelvin) LED lamp. It can vary from 2700k that soft orange look to 6500k the bright daylight with the bluish tint.Since everything in a late model car is computer controlled, it would be an easy task to write a few lines of code that enables your vehicle to not only dim down from hi to low beam but to shift color temp down to the 2700k range for oncoming traffic, then back up to 5000k once oncoming traffic has passed. For the operator it would be automatic and seamless. For older cars they could be retrofitted with LEDs that are 2700k on low beam and 5000k on hi beam. As far as standards, there could be a lumens max, and a minimum. Several States already have minimum lumen standards going back to the old incandescent bulbs. Why not update these to national standards.
  • Jam169859557 More regulation is needed for ALL vehicle lighting systems. [list=1][*]The lighting that is most blinding are the rapidly flashing red, blue and amber lights on emergency vehicles. The lights themselves are blinding, flashing so rapidly that it's impossible for even the sharpest eyes to adjust. What's worse, is the nature of the emergency requires a careful view of the area surrounding the emergency vehicle. There is something going on that needs to be seen. More flashing lights is not the solution.[/*][*]Brighter headlights need to be regulated. The tall riding vehicles do not need headlights positioned so high that they blind drivers in lower riding vehicles. And those heasdlights need to be aimed properly. When I first started driving my 2020 Subaru Outback, many drivers would flash their lights, hoping I would dim my lights. This stopped after I performed am easy adjustment that tilted the beam lower. Late model Subaru headlamps are designed with a sharp cutoff that project less glare above the hood line. When the headlights are properly aimed, other drivers are not blinded by the beam.[/*][*]Customized light assemblies make it more difficult to see the marker lights (tail lamps, turn signals and side marker lamps) that have been tinted. There are many municiple codes that prohibit this tinting, but these laws are seldom enforced.[/*][/list=1]Solutions: Tight controls on emergency vehicle lighting. In trying to make these vehicles more visible, a dangerous side effect is reducing the ability of drivers to see the surrounding perils.Headlight design regulations that reduce the height of the headlight assemblies. Just because a pickup truck has a hood that sits 4 feet abouve the pavement, it does not mean the headlights need to be so high. Owneres should maintain proper adjustments to their vehicle headlights.Establish and enforce regulation requiring a illumination standard be followed.
  • Stl170698708 as someone who hates big government, and their interference;but you can add me to the list of people that are blinded by the lights.unfortunately "the poop is out of the horse and no way is it going back in"They have had 5 years to make lights bigger, badder and brighter because in the vehicle work it is go big or go home!Trucks are the worst because so many people use them to express their dominance and that is big, big, big $$ both at the Original Purchase and in the Aftermarket world.If, we are so lucky to get some good government regulation on this it will also take some very good Court enforcement to get the aftermarket people with fines and lawsuits.Much like the EPA did with the Diesel Tuner Industry that felt emission regulations didn't apply to them.This is from someone that owns said pickup truck with the same bright headlights,but i only use the truck when I have too and always turn off the Fog lights when driving in traffic.
  • Art65765977 I saw a porsche 911 with the most amazing headlights from behind approaching the Sunshine skyway in Florida. The pattern was 108 degrees across sweeping the road like a broom. My brother and I were amazed. I don't know what it looked like from the front but i am sure it was better than American cars
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