Tesla Looking to Move Stainless Steel, Lowers Prices on Cybertruck Models
With orders and demand stagnating, Tesla is looking to generate some interest in its Cybertruck models, lowering prices on all three versions by at least $20,000. Now the base model begins at $59,990.
Electric vehicle makers are feeling the squeeze since the of federal $7,500 tax credit last fall. Tesla sales fell more than 48 percent in 2025, and when that happens, Tesla generally looks to lower prices.
Reuters noted the EV maker lowered the price on its dual-motor, all-wheel drive model to $59,990, making it the “most affordable version yet.” The company’s premium all-wheel drive model is now $79,990, which travels an estimated 325 miles on a single charge, tows 11,000 pounds, and races from zero to 60 mph in 4.1 seconds.
Finally, the three-motor Cyberbeast comes in at $99,990, down from $114,990. Also all-wheel drive, it’ll go an estimated 320 miles, tow 11,000 pounds, and sprint from stop to 60 in a blistering 2.6 seconds.
With the price cut, Tesla looks to be discontinuing its "Luxe Package" for the model that included Supervised Full Self-Driving and free access to its Supercharger network, Reuters reported. Full self-driving (supervised) is available only as a subscription for $99 a month.
The Cybertruck hasn’t yet lived up to its billing. When introduced in 2019, CEO Elon Musk said it would be priced at $39,000. However, when they began rolling off the line in 2023, the price jumped to just over $60,000 with promises lower-priced models would come later, just as had been the case with other Tesla models.
Musk reported there with more than 250,000 orders for the vehicle initially, and unofficial estimates rose to about 1 million at one point. However, as it came closer to the time to make a real financial commitment for those who had placed orders, scores elected to cancel the deal as it was more expensive than promised or they’d already taken possession of the more conventionally style Ford F-150 Lightning.
Musk was undeterred, maintaining for years he didn’t care how many sold. He was going to build and sell it because it was “cool,” reminding him of a truck from the 1982 sci-fi classic “Blade Runner.”
Tesla sold 20,237 Cybertrucks in 2025, down from 38,965 the previous year, according to figures from Kelley Blue Book's annual electric vehicle (EV) sales reports.
[Images: Tesla]
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Michael Strong has spent more than 25 years writing about the automotive industry. A Detroit-area native, he’s written about everything from local car shows to product reviews to financial news. Currently he writes and edits for a variety of national and local publications. He’s also a longtime member of the Automotive Press Association and the International Motor Press Association, and a graduate of Georgia Southern University. Hail Southern! Despite a love for ’70s land yachts and BMWs from the late ’80s and early ’90s, his personal vehicle is neither of those.
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Elon Mush is a nazi and a pedophile. You shouldn't ever give him any of your money.
If I go to cargurus dot com and search for used Tesla Cybertrucks nationwide, sorted by price, the vast majority of the used ones are listed for more than some of the new ones. This doesn't seem sustainable, I'm going to keep watching.