1969 AMC AMX - Muscle Car Memories -- MotorWeek

This is a segment I produced for the TV show MotorWeek as part of their "Muscle Car Memories" series.


American Motors Corporation arrived late to the muscle car party with the 1968 Javelin, but to keep the excitement going they followed it up with a two-seat performance coupe called the AMX. While AMC is long gone today, Joe Ligo shows us why their cars are still worth remembering.

The TTAC Creators Series tells stories and amplifies creators from all corners of the car world, including culture, dealerships, collections, modified builds and more.

A transcript, cleaned up via AI and edited by a human staffer, is below.

[Image: YouTube Screenshot]

Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by subscribing to our newsletter.

Transcript:

In case you haven’t noticed, along with Auto Moments, I also work on the TV show MotorWeek. I hope you enjoyed this segment I produced for them. And of course, remember to subscribe to both Auto Moments and MotorWeek on YouTube. Thanks.
Americans love the underdog. We cheer for the little guy, the long shot, the dark horse. It’s part of who we are.
GT. STI. Certain letters mean a lot to car enthusiasts. Here’s one you may not have heard, though: AMX. This 1969 AMX came from an unlikely source—ultra-conservative American Motors Corporation, the perennial number four behind Detroit’s Big Three.
During the mid-1960s, AMC tried to shed its economy-car image by clawing its way into the luxury market, only to be left behind by the muscle car boom. The company needed a performance machine, and it needed one fast.
A 1966 concept called the American Motors Experimental served as inspiration for the upcoming AMC Javelin, which targeted pony cars like the Mustang. But one AMC board member kept pushing for something both more and less: a two-seat version. Just five months after the Javelin debuted, the 1968 AMX arrived. Designers simply shortened the wheelbase, removed the back seat, and adjusted the rear styling accordingly.
Base power came from a 290-cubic-inch V8. This AMX has the mid-level engine—a 343 cubic-inch V8 making 280 horsepower. Larger optional engines included the 360 and 390 cubic-inch V8s, with maximum horsepower reaching 340, depending on the year. Transmission choices were a four-speed manual or a three-speed automatic.
Even with the automatic, this AMX feels light and eager. Zero to 60 mph comes up somewhere between seven and eight seconds. There’s no power steering, no power brakes, and not much in the way of accessories—but that’s part of its charm. We forget how spoiled we are by modern cars. There’s nothing here to distract you. You’re free to focus entirely on the car, and that makes it an engaging, involving drive.
After the launch of the Javelin and the AMX, dealers saw record levels of traffic, especially from younger buyers. But for all that excitement, the two-seat AMX lasted only three years. Sales were a fraction of the competition’s, with just 19,134 produced before it reached the end of the road.
Still, the AMX left its mark on the muscle car world. AMC reapplied the name to top-spec variants of other models, even though none quite compared to the original. While uncommon, the two-seat AMX remains semi-affordable depending on condition. Hagerty values place this model between $8,800 and $34,000. Expect to pay considerably more if you’re shopping for a 390-powered car with a manual transmission.
Not quite a pony car and not quite a sports car, the AMX has defied classification since the beginning. Its appeal comes from both its unusual design and its unlikely origins. Those three letters—AMX—stand for the little guy. A reminder that sometimes, the underdog wins.
AutoMoments | TTAC Creator
AutoMoments | TTAC Creator

Joe Ligo is an Emmy Award-winning TV producer and the director of The Last Independent Automaker, a six-part documentary on the history of American Motors Corporation. He's also the creator of the webseries AutoMoments, which features reviews and stories of classic cars. Previously he's worked with Hagerty, The Drive, The Autopian and MotorWeek. He owns a 1972 AMC Ambassador Brougham sedan.

More by AutoMoments | TTAC Creator

Comments
Join the conversation
2 of 7 comments
  • Daniel Daniel on Dec 21, 2025

    Hate to be the bearer of bad news but, that's NOT a picture of a 1969 AMC AMX. I otta know, I owned one, a '68 390 MT actually.


  • WT WT on Dec 24, 2025

    The red AMC model in your picture is a 1969 "Rebel". The AMX (& Javelin) looked much better.

  • Andarris Here in the Toronto area I haven't seen a 2006-2012 with intact rocker pannels for over two years now. I presume everywhere around the Great Lakes is the same ? They were super cheap dhring the first two years of the pandemic - could get one with less than 85K for around $6500 certified or a little higher mileage for $5000. Glad I skipped it, even in 2021 some of the 10's &11's were displaying corosion like you'd see on a 7 year older Impala, Camry or Accord. Also the mid-model switch to EPS made me balk at the few clean ones I found.
  • Kjhkjlhkjhkljh kljhjkhjklhkjh I do not ever have delays. I only fly out of PDX or EUG to LAS or OAK and OGG then back .. have never been delayed in the last ?30-ish? trips to vegas/disneyland/maui/cruise ship vacations.... EUG has contract tsa so we never have any TSA delays. unsure which airports have PRIVATE contract TSA that is UNAFFECTED by the deadlock that i HOPE NEVER EVER END.
  • Big Al from Oz gidday mites how are yall feelin today? Want to have a barbie? We are right here gettin dee fire ready
  • Michael S6 The 3 Amigos better hope that the oil spike is short lived as 4-5 dollar a gallon gas would put a damper on their cash cows especially "Ford's strategic shift" of killing off the escape/Lincoln cousin. Most other automakers have a full line of vehicles with much better full economy. GM is sucking air and its Cadillac devision is mostly EV and geriatric line up of ICE cars and SUV's that were supposed to be phased out this year. The expensive gas may push shoppers toward EV but GM's horrible EV reliability is a barrier.
  • Tane94 I read the GM press release about first quarter sales 2026 vs 2025 and Buick is getting its butt kicked:Buick Total* 41,654 61,822 -32.6 The future is bleak for Buick.
Next