Ford and Volkswagen Announce Alliance; Joint Pickup Project Is a Go

Steph Willems
by Steph Willems

Months of speculation and rumors came to an end in Detroit Tuesday, as auto giants Ford Motor Company and Volkswagen Group officially announced they will take their relationship to the next level.

After signing a Memorandum of Understanding last year, initially to explore joint commercial vehicle production, the two automakers now say their pact will birth a midsize pickup truck for global markets. Volkswagen Ranger, anyone?

The alliance doesn’t end there, but commercial vans and the aforementioned truck are the only joint products the two are willing to confirm at this point. It’s possible the efficiency-seeking companies could broaden their relationship to include electric vehicles, autonomous vehicles, and mobility services.

In a joint release, the automakers stated their intention “to develop commercial vans and medium-sized pickups for global markets beginning as early as 2022.”

Unlike the Renault-Nissan-Mitsubishi Alliance, this tie-up does not involve any cross-ownership between the two companies. Overseeing the partnership will be a joint committee, with VW CEO Herbert Diess and Ford CEO Jim Hackett sitting at the top, surrounded by execs from both companies.

“The alliance will drive significant scale and efficiencies and enable both companies to share investments in vehicle architectures that deliver distinct capabilities and technologies,” the automakers stated. “The companies estimate the commercial van and pickup cooperation will yield improved annual pre-tax operating results, starting in 2023.”

It became clear last fall that Volkswagen was interested in Ford’s pickup prowess, with Diess letting slip that ongoing talks between the two companies encompassed that possibility, as well as others. Indeed, the alliance may very well go in on EVs together, what with VW boasting a versatile electric vehicle architecture, as well as autonomous tech, which Ford has spent years and no shortage of bucks pursuing.

“Both companies also said they were open to considering additional vehicle programs in the future,” the joint statement read.

The timing of the truck production is interesting. Just last week, Road & Track published details on the next-generation Ford Ranger, tentatively due out in 2022. Meanwhile, Volkswagen’s overseas-market Amarok, a body-on-frame midsize pickup produced since 2010, is growing long in the tooth. The automaker registered the Amarok nameplate in the U.S. early last year.

Producing a next-gen Amarok using co-funded Ford bones would save VW money compared to a ground-up redesign, and these days VW is all about slashing costs to fund its EV product wave. That wave gets underway in earnest in the 2020-2022 time frame.

In this relationship, Ford would develop and build the VW-badged trucks. As for the commercial vehicles, Ford is also tasked with developing and building larger vans for the European market, while VW would develop and build a smaller city van. The companies insist the respective models will differ from each other in more ways than just a badge.

In a statement, Hackett said, “Over time, this alliance will help both companies create value and meet the needs of our customers and society. It will not only drive significant efficiencies and help both companies improve their fitness, but also gives us the opportunity to collaborate on shaping the next era of mobility.”

Diess echoed Hackett’s words, calling the alliance “a cornerstone for our drive to improve competitiveness.”

[Image: Ford Motor Company, VW Group]

Steph Willems
Steph Willems

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  • Inside Looking Out Inside Looking Out on Jan 15, 2019

    Diess will eat Hackett for breakfast and then ask for more. Not even funny. Ford probably has too much cash stashed away that VW can use for the world domination.

  • Steve203 Steve203 on Jan 15, 2019

    There are a lot of moving parts, and the story is in no way finished. From what I have read during the day: The original plan was to have a live, joint, hour long presentation at the Detroit show this morning. That was canceled last night and replaced by a conference call. The news release about the truck tieup was already on the news wires at 8:30am, when the conference call was scheduled to start. Bill Ford was quoted that there may be additional information later this week. In the truck deal, all the vehicles that Ford leads will be produced in Ford plants. The vehicles VW leads on will be produced in VW plants. VW has decided Hannover and Emden will be it's electric vehicle centers. That means existing product needs to find a new home. So, the Transporter will move from Hannover to, in all probability, the Ford Transit plant in Turkey. The Amarok moves from Hannover to a Ford plant building the Ranger, my speculation: maybe Brazil, maybe the Ranger is added to the Turkish plant. The Passat moves from Emden to the Skoda plant in Kvasiny. Thing is, the Skoda plant is already going at full trot, so, to make room for the Passat, VW plans to move the Skoda Karoq and Seat Ateca (versions of the short wheelbase Tiguan) elsewhere. They want to move the Skoda and Seat models to somewhere in eastern Europe where the labor rates are comparable to Czech rates to maintain pricing. Currently examined options are: covert existing engine plant in Poland, convert existing engine plant in Hungary, greenfield plant in Romania, greenfield plant in Turkey. Ford has a plant in Romania, currently producing the Ecosport and appears to be running at less than 50% of capacity. My speculation is there may be negotiations to move the Skoda and Seat products that lose their home in Kvasiny into the Romanian Ford plant. Maybe that is the next shoe to drop, that Bill Ford was hinting at.

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    • Dtremit Dtremit on Jan 16, 2019

      @Steve203 The second-gen Ka was already a Fiat, so there's certainly a track record there. That said, my understanding is that the new Focus in Europe is based on a new universal FWD platform equivalent to VW's MQB. It's eventually expected to underpin basically everything from the Fiesta to the Edge. There wouldn't be much point in rebadging a MQB car if they can design their own with huge part sharing and run it down the same line as everything else.

  • Pianoboy57 I would never buy this even if i had the money. What makes it so special? Limited Edition? That doesn't mean anything at the BHPH lot.
  • 6.2deadlifters Because of the current administration no cheap car can exist. US worker SalariesUS sourced materials with costs from US salaries aquiring materials.US UnionsUS corporationsTARIFFS against trade partnersAll these things prevent a 'good' 'reliable' 20,000$ 4-door 4-passanger car capable of 4-start offset and side impact crash protection.Game-Set-Match, end of line. No possible outcome. No discussion possible. every american loses.
  • Forward Observer The last time I had a door off my truck I hung it from my Little Giant ladder. But I was only replacing the hinge pins.I'm sorry if this sounds smarmy or smug, I am working on my people skills. (My therapist says I have a long way to go to catch up with some of you.) Would smarmy and smug come in handy if I worked for an automotive dealership? (I wonder.)
  • Arthur Dailey Auto 'journalists' should stop referencing the average new car purchase price and instead report on the mean price. We all understand that the glue of luxury vehicles and full size pickups inflate the average price.For me, 'affordable' hovers around the $35k mark.Under current N.A. standards, hatchbacks, stations wagons and non-luxury coupes are basically a lost cause.Personally I would like to see Canada convert to accepting vehicles that have passed the European standards, rather than adhering only to N.A. standards. That would allow for the importation of vehicles such as Dacias, Skodas, and yes more Fiats. Also some models for Japanese and Korean manufacturers that currently are not sold in North America. It may even help Mitsubishi in the Canadian market and allow for the return of Suzuki. Having more small, affordable vehicles available is not a bad thing.
  • The original ToolGuy™ Doubt we will see any new vehicle in the low 20s unless it is an EV and Chinese but wouldn't count on that happening. Not against more affordable vehicles but don't foresee that happening in the immediate future.Jeffs do you do any research before making ignorant comments? We have brand new vehicles sold today in the low 20s including the Hyundai Venue that starts at $20,550.
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