TTAC News Round-up: America Slams the Brakes on Efficiency, Bonuses at Volkswagen, and Google Hires a Dream Team

Steph Willems
by Steph Willems

Gasoline is gloriously cheap and the automotive industry is taking a break from the tiresome “more mpg” game.

That, Christmas comes early for Volkswagen employees, Carlos Ghosn has a plan to save big bucks, Google is luring more humans and Bentley can’t build enough SUVs for the “you call this caviar?!” crowd … after the break!

Americans say “that’s enough fuel efficiency for now”

The average fuel economy of cars and light trucks in the United States continues to stagnate, says Automotive News.

Average efficiency for the country’s private fleet didn’t budge in February, matching the 25.2 miles per gallon recorded in January.

With automakers continuously struggling to meet mileage targets imposed by the Environmental Protection Agency, the flat-lining of average fuel consumption has much to do with satisfying buyer demand for bigger vehicles in during a time of low gas prices.

Average mileage peaked at 25.8 mpg in August of 2014 after a rapid climb from the previous decade.

This is for sticking around

Things must have been great at Volkswagen last year, because its factory employees are going to get a nice bonus, reports Automotive News.

Volkswagen’s employee newsletter spells out the reasons for the payout: regular overtime, extra shifts, and … continued loyalty to the company in light of the diesel emissions scandal.

About 100,000 in-house workers will be rewarded for staying at their posts, and though there’s no word yet on what amount the payout will come to, previous bonuses amounted to over 5,000 Euros.

Meanwhile, over at Audi, the annual bonus will be downgraded by about 1,100 Euros.

Renault and Nissan move their relationship to the next level

There’s piles of money to be saved at Renault S.A. and Nissan Motor Company, assuming both can get along with each other while sharing a lot more stuff, writes Bloomberg.

Under a new plan, the longstanding automotive alliance stands to save $6 billion in 2018 by sharing engineering processes and personnel. Existing resource-sharing agreements will also be extended.

The renewed spirit of European-Asian cooperation being pushed by joint CEO Carlos Ghosn aims to lift Renault’s flagging fortunes as it tries to gain a foothold in new overseas markets.

More humans hired for Google’s robot car

Google’s self-driving vehicle project stands to benefit from a dream team of automotive insiders, reports Automotive News.

A hiring surge is underway at Google in order to bring the car to the teeming masses, with at least 170 dedicated workers on the self-driving project payroll. About 40 of them hail from the human-driven auto sphere, including from such companies as Ford, Tesla and General Motors.

Google doesn’t like to talk about who it’s hiring or the total tally of the team, but the company has listed 40 job ads in the past month, several listing prerequisites related to manufacturing.

It is known that John Krafcik, former head of Hyundai Motor Company’s U.S. operation, is running the show and assembling Google’s team.

There’s still room at the top

If ultra-luxury vehicles are a reliable economic indicator, then there’s no reason to lose sleep worrying about the world’s rich people.

Motor Authority reports that Bentley is mulling another boost in production for its Bentayga SUV, even after raising the estimate in December. The $230,000 SUV is built using a highly laborious process and can be optioned with almost anything a wealthy buyer desires.

If an SUV costing nearly a quarter-million dollars is flying off the shelves, an automaker would be foolish to limit demand.

The production boost hasn’t yet been confirmed, so the target for the model’s first year still officially stands at 5,500 units.

[Images: Volkswagen: Rob Brewer/Flickr; Bentayga: Bentley Motors]

Steph Willems
Steph Willems

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  • Redapple Redapple on Mar 05, 2016

    Ethanol is evil. Burning corn Elevates all grain prices. Elevates meat prices. Food is more expensive. People in poor countries can buy less. People die.

  • 50merc 50merc on Mar 05, 2016

    Pumps that dispense ethanol-laced fuel should be labeled "Adulterated Gasoline". And "denatured alcohol" should be labeled "Made Deadly by US Government Mandate". The feds have been waging war on untaxed 'shine since Washington was president.

    • John John on Mar 05, 2016

      Bingo. Not just distilled ethanol, either - try distilling your own gasoline from petroleum and selling it to your buddy without the federal and state taxes..... If you need a still to produce it, it's probably illegal for you to sell it in the USA.

  • Amwhalbi My 1972 Mercury Capri was my first stick shift car. God, I miss that thing. It was a blast to drive.
  • Vid169489471 The technology exists today to produce a variable color temperature (kelvin) LED lamp. It can vary from 2700k that soft orange look to 6500k the bright daylight with the bluish tint.Since everything in a late model car is computer controlled, it would be an easy task to write a few lines of code that enables your vehicle to not only dim down from hi to low beam but to shift color temp down to the 2700k range for oncoming traffic, then back up to 5000k once oncoming traffic has passed. For the operator it would be automatic and seamless. For older cars they could be retrofitted with LEDs that are 2700k on low beam and 5000k on hi beam. As far as standards, there could be a lumens max, and a minimum. Several States already have minimum lumen standards going back to the old incandescent bulbs. Why not update these to national standards.
  • Jam169859557 More regulation is needed for ALL vehicle lighting systems. [list=1][*]The lighting that is most blinding are the rapidly flashing red, blue and amber lights on emergency vehicles. The lights themselves are blinding, flashing so rapidly that it's impossible for even the sharpest eyes to adjust. What's worse, is the nature of the emergency requires a careful view of the area surrounding the emergency vehicle. There is something going on that needs to be seen. More flashing lights is not the solution.[/*][*]Brighter headlights need to be regulated. The tall riding vehicles do not need headlights positioned so high that they blind drivers in lower riding vehicles. And those heasdlights need to be aimed properly. When I first started driving my 2020 Subaru Outback, many drivers would flash their lights, hoping I would dim my lights. This stopped after I performed am easy adjustment that tilted the beam lower. Late model Subaru headlamps are designed with a sharp cutoff that project less glare above the hood line. When the headlights are properly aimed, other drivers are not blinded by the beam.[/*][*]Customized light assemblies make it more difficult to see the marker lights (tail lamps, turn signals and side marker lamps) that have been tinted. There are many municiple codes that prohibit this tinting, but these laws are seldom enforced.[/*][/list=1]Solutions: Tight controls on emergency vehicle lighting. In trying to make these vehicles more visible, a dangerous side effect is reducing the ability of drivers to see the surrounding perils.Headlight design regulations that reduce the height of the headlight assemblies. Just because a pickup truck has a hood that sits 4 feet abouve the pavement, it does not mean the headlights need to be so high. Owneres should maintain proper adjustments to their vehicle headlights.Establish and enforce regulation requiring a illumination standard be followed.
  • Stl170698708 as someone who hates big government, and their interference;but you can add me to the list of people that are blinded by the lights.unfortunately "the poop is out of the horse and no way is it going back in"They have had 5 years to make lights bigger, badder and brighter because in the vehicle work it is go big or go home!Trucks are the worst because so many people use them to express their dominance and that is big, big, big $$ both at the Original Purchase and in the Aftermarket world.If, we are so lucky to get some good government regulation on this it will also take some very good Court enforcement to get the aftermarket people with fines and lawsuits.Much like the EPA did with the Diesel Tuner Industry that felt emission regulations didn't apply to them.This is from someone that owns said pickup truck with the same bright headlights,but i only use the truck when I have too and always turn off the Fog lights when driving in traffic.
  • Art65765977 I saw a porsche 911 with the most amazing headlights from behind approaching the Sunshine skyway in Florida. The pattern was 108 degrees across sweeping the road like a broom. My brother and I were amazed. I don't know what it looked like from the front but i am sure it was better than American cars
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