QOTD: What Car Companies Do You Want To See Advertised In This Year's Super Bowl?

by Tim Healey

Published: January 26th, 2026

qotd what car companies do you want to see advertised in this year s super bowl

The NFL's two conference championship games were played yesterday.

During the games, I started seeing previews for the ads that will play during the Super Bowl on Feb. 8. One thing I didn't notice -- previews from any major automakers.

That doesn't mean automakers who have spots in the big game -- though a quick Google doesn't confirm any. It just means that so far, there have been no previews of any ads from the automakers, and if there are automakers set to advertise, they haven't been announced.

Some car ads have been classic -- the Volkswagen in the tree, the Sopranos remix with the actors who played Meadow and A.J., and a few others.

Are you hoping any automakers drop serious coin on a Super Bowl ad? If so, which company or companies?

Sound off below.

[Image: Kaspars Grinvalds/Shutterstock.com]

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Tim Healey

Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.

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2 of 28 comments

TheMrFreeze on Jan 27, 2026

I want to see Joe Isuzu announce that Isuzu is NOT coming back the US, NOT reintroducing the Impulse to the market, and NOT charging a paltry $15K for it. Because I would not at all be interested in a sharp looking, simple, affordable car.

1 Reply
Mrs65766379 on Jan 27, 2026

I didn't like the Green Police ad, but it was prescient.
Did like the VW ad with the Darth Vader kid.

1 Reply

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