Orders Open for 2024 Dodge Durango SRT 392 AlcHEMI
Despite the rafts of headlines, the world isn’t entirely stuffed with EVs and wheezy compact crossovers. The lunatics at Dodge have just opened order banks for its 2024 Dodge Durango SRT 392 – the so-called AlcHEMI.
Roll yer eyes at such a dad joke in terms of the model name all you want, but you’re looking at the first in a series of ‘Last Call’ models commemorating the final year of V8 Hemi engine production for the surly Dodge Durango. Production of the all-wheel-drive AlcHEMI will be limited to a run of up to 1,000 units, split between four available exterior colors: black, white, and a couple of grays. Yellow accents dot the exterior and cabin, a nod to the link between alchemy and gold. Whether the trim name sprung to mind before the colors were identified or if it was the other way around will remain known only to those deep in the bowels of a Stellantis design office.
Production of Durango models equipped with the 475 horsepower 392 V8 will wrap up in July to close out the 2024 model year, though final production of the Durango R/T and Durango SRT Hellcat will carry through until December. That means factories will continue to crank out the 5.7L and supercharged 6.2L, respectively, for a spell yet. Buy ‘em while they’re on offer, folks.
All of these ‘Last Call’ models are intended to be found through a portal Dodge calls its Horsepower Locator, a tool first deployed when the brand was running through the last production vestiges of the venerable Challenger. It permits buyers to search for vehicle allocations via ZIP code, a development which surely rankled greedy dealers who like to keep that information all to themselves.
Durango is the only model on the Horsepower Locator right now, showing precisely how many SRT 392 AlcHEMI models have been assigned to a particular dealer right down to the color. No fewer than 424 results appear today in a nationwide search, split roughly equally amongst the quartet of available colors. If it matters to ya, Destroyer Gray is currently the rarest with 97 of the things listed on this tool.
[Image: Dodge]
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Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.
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I was never a fan of the newer dodge products but it’s still a shame that all the OEM’s are moving away from V8’s to turbo V6 and V4’s all in the name of emissions and better mpg.
If Dodge were smart - and I don't think they are - they'd spend their money refreshing and reworking the Durango (which I think is entering model year 3,221), versus going down the same "stuff 'em full of motor and give 'em cool new paint options" path. That's the approach they used with the Charger and Challenger, and both those models are dead. The Durango is still a strong product in a strong market; why not keep it fresher?