The Ford Focus Electric is Now the Cheapest Car in America
The Ford Focus Electric is one of the most unloved models in North America right now, and its lonely existence translates into big savings for thrifty shoppers willing to make do with a less-capable EV. Ford cut $6,000 from the car’s price in 2015, and sales continued to fall despite a $4,000 price reduction the year before. You can also lease one right now for little more than a smile and a handshake.
Electric cars remain a difficult sell, especially considering there is always something better right around the corner, but leasing them is exceptionally popular — comprising roughly three-quarters of the EV market. It makes sense when lease-rate comparisons typically work out to EVs being more affordable than a similarly priced internal combustion vehicle.
Eligible for the $7,500 federal tax credit and $2,500 clean vehicle rebate in California, leftover 2016 Focus Electrics can be leased at $119 a month over a 36-month term with only $669 down. According to CarsDirect, this month saw an impressive swell of discounts up to $15,000. The resulting $50 per month drop and $1,330 less due at signing makes this the cheapest EV on market.
In fact, it’s the cheapest lease deal CarsDirect could find among 420 vehicles of all types.
Also unbelievably low is its 76 mile range. The 2016 Focus Electric is a technological dinosaur and, despite being slightly more fun to drive, it hasn’t aged any better than the 2016 Nissan’s Leaf. Nissan’s venerable EV can be scooped up for $199 a month and $1,999 down, or a little less if you remind dealers that it’s now the older uglier model with a tepid 84 mile range. (For 2017, Ford has bumped up the EV’s range to an even 100 miles.)
The 2016 Kia Soul EV is also priced slightly below dirt this month. California-specific EV models are set at $169 for 39 months after the buyer puts down $999.
Because federal, state, and local incentives are rolled into the price of a lease, along with any discounts applied by the manufacturer or dealer, a $30,000 dollar EV can be priced below a $16,000 gas burner. So, if you are in the market to lease and don’t need to grind through a lot of miles during your daily commute, electrics can be among the more affordable options — especially if you live on the West Coast.
[Image: Ford Motor Co.]
Consumer advocate tracking industry trends and regulations. Before joining TTAC, Matt spent a decade working for marketing and research firms in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Since adding automotive writing to his repertoire, he has become an ardent supporter of the right-to-repair movement, discussed the status of the automotive sector on national broadcasts, participated in a few amateur rallying events, and driven more rental cars than anyone should ever have to. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and learned to drive by twelve. Alleged to be contrarian, Matt claims to prefer understeer and motorcycles.
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- Forward Observer The last time I had a door off my truck I hung it from my Little Giant ladder. But I was only replacing the hinge pins.I'm sorry if this sounds smarmy or smug, I am working on my people skills. (My therapist says I have a long way to go to catch up with some of you.) Would smarmy and smug come in handy if I worked for an automotive dealership? (I wonder.)
- Arthur Dailey Auto 'journalists' should stop referencing the average new car purchase price and instead report on the mean price. We all understand that the glue of luxury vehicles and full size pickups inflate the average price.For me, 'affordable' hovers around the $35k mark.Under current N.A. standards, hatchbacks, stations wagons and non-luxury coupes are basically a lost cause.Personally I would like to see Canada convert to accepting vehicles that have passed the European standards, rather than adhering only to N.A. standards. That would allow for the importation of vehicles such as Dacias, Skodas, and yes more Fiats. Also some models for Japanese and Korean manufacturers that currently are not sold in North America. It may even help Mitsubishi in the Canadian market and allow for the return of Suzuki. Having more small, affordable vehicles available is not a bad thing.
- The original ToolGuy™ Doubt we will see any new vehicle in the low 20s unless it is an EV and Chinese but wouldn't count on that happening. Not against more affordable vehicles but don't foresee that happening in the immediate future.Jeffs do you do any research before making ignorant comments? We have brand new vehicles sold today in the low 20s including the Hyundai Venue that starts at $20,550.
- KwikShiftPro4X That ship has sailed. The new cheap/base car will be $30G.
- The original ToolGuy™ We have inexpensive cars already
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One of my coworkers has one of these and he's had nothing but trouble with it. . .
New Headline: Focus Electric in now the biggest money loser in America.