Lucid Offers Strong Lease Deals On the Air Pure Sedan

Chris Teague
by Chris Teague

The Lucid Air sedan is one of the most impressive electric vehicles to debut, but its often deep-six-figure price tag has put it out of reach for a significant number of potential buyers. Lucid is taking steps to make the price more appealing, and through September 30, the Air Pure is available for a monthly lease price that rivals much cheaper models’ deals.


The 2024 Lucid Air Pure is available on a 36-month lease for $549 per month and $5,549 due at signing, which comes to an effective monthly price of $703. That compares favorably to the lease prices for a 2024 Mercedes-Benz C300, which has the same monthly payment, a $4,843 down payment, and a $684 effective cost.


As CarsDirect pointed out, that slight price difference doesn’t matter much when you consider the Lucid’s year of free charging and $5,000 bonus on in-stock Pure vehicles. Gas models like the Mercedes don’t have free fill-ups, pushing their annual operating costs higher than the Lucid’s, and its 419-mile driving range is a compelling feature in its segment.

Incentives have become a primary method for juicing EV sales, and Lucid is far from the only automaker pursuing them. Honda has offered stout discounts on the new GM-built Prologue (enough for me to buy one on a sub-$300/month lease), helping it set its best sales month yet. The automaker moved 5,401 units in August, with 10,394 deliveries since March.


[Images: Lucid]


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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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2 of 19 comments
  • Michael S6 Michael S6 on Sep 08, 2024
    That is a screaming deal. It also limit the damage if Lucid goes belly-up.
  • Akear Akear on Sep 09, 2024
    Like the Preston Tucker, the Lucid will be the best car in its class to face elimination due to bankruptcy
  • Namesakeone It should be a name that evoques the wild west, that emphasizes the go-anywhere nature of how an SUV should be used. Something like a wild animal, maybe something like a horse. I've got it! How about . . . Mustang! Oh, wait. They already did that, didn't they?
  • Slavuta There Used to be Pontiac Trans Sport.... That "Trans Sport" part has a totally new meaning these days
  • 210delray You need to change the headline -- it's a 2025 model.
  • Jeff How about Aspire for a new subcompact crossover from Ford because it aspires to be bigger and its buyers would aspire for a better vehicle if they could afford it.
  • Jeff Carlos Travares wants to cut costs by 1/3. I don't see Chrysler or Dodge surviving too much longer especially since they are being literally starved for product. The success of the new Charger could extend Dodge a few more years but a failure might be a quick end to Dodge. I could see Stellantis moving more manufacturing for Jeep and Ram to Mexico which I believe will eventually be the only surviving brands of the old Chrysler. As for the Durango if it continues it will not be for too many more years it is an outdated product that I doubt will be redesigned especially when Jeep has a comparable product. Stellantis needs to address the high dealer inventory level by giving better incentives and low interest rates to clear excessive inventory.
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