The Mopar 2024 Jeep Gladiator Gets Appearance Upgrades But Not Much Else
Jeep might be several miles down the road on its electrification plans, but that hasn’t stopped the automaker from working to promote and sell new gas vehicles. The Gladiator receives Jeep’s special edition treatment for 2024, entering the model year with a Mopar model that will hit the streets with a range of upgrades over the standard model, including unique Rubicon graphics, exclusive interior and exterior touches, and a super-limited production run of 250 units.
The Mopar 2024 Gladiator builds on the capable Rubicon trim with a Jeep Performance Parts (JPP) graphics package, an upgraded interior with Katzkin leather upholstery, and a serialized plaque with the truck’s build number. It’s a U.S.-only model and starts at $72,190 after an expensive $1,895 destination charge.
Buyers get a Gladiator with Mopar heavy-duty rock rails and step assist, a triple-hoop hood guard, a spray-on bedliner, and custom Mopar badges across the exterior. Inside, there’s a unique Mopar headliner and all-weather floor mats.
The new Gladiator is available with a long list of off-road upgrades, including a $2,095 two-inch lift kit, a beadlock-capable wheel set for $485 per wheel, and a tube door kit for $1,545. It’s worth noting that none of these added-cost options substantially upgrade the Gladiator’s off-road capabilities.
Jeep is pitching this truck as a last hurrah for the Gladiator, but it has also noted that it will continue producing internal combustion engines for as long as people buy them, The Mopar Gladiator does not introduce a Hemi V8 or anything super special to the line, so it will likely be a hard sell over the standard truck, which starts at well under $40,000.
[Images: Jeep]
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Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.
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It's just like GM's old badge engineering, except it's done with the same badge, over and over.
One of the last offerings of the Gladiator? It s being discontinued?